Jo Field, Founder & Managing Director, JFG Comms

Jo Field – our Award-winning Founder and Managing Director

Jo founded JFG Communications in 2016.

Before this, Jo was Head of Campaigns, Communications and Engagement at Transport for London (TfL), where she built the company’s award-winning stakeholder engagement team. Jo transformed TfL’s external relationships and built stakeholder support and advocacy for London’s transport infrastructure and the funding to deliver it.


Jo is a social scientist and an accredited PR practitioner who is an expert in creating innovative ways to connect people and policymakers. She believes in early engagement to enable better policy. Jo helps companies engage their stakeholders, build advocacy about what they do, and inform and influence public policy.

Jo has a 16-year track record of success in developing and leading stakeholder engagement strategies and campaigns; equality and inclusion initiatives; policy development; public affairs; PR and protecting corporate reputations.

Jo is a stakeholder engagement trainer for the Chartered Institute of Public Relations (CIPR). 

Board and committee memberships

Jo is an experienced board and committe member, and sits on the following non-profit boards and committees:

Professional institutions

  • CIPR Fellow
  • CIHT Member
  • PRCA Member 
  • Royal Society of Arts - Fellow
  • Institution of Civil Engineers - Associate Member 


  • Industry Leader of the Year (currently shortlisted) PRCA Dare awards, 2019
  • Awarded Top ten list of most inspirational women in public affairs, 2019
  • Consultant of the Year (Finalist) Public Affairs Awards, 2017 and 2018
  • Winner FTA everywoman in Transport & Logistics Industry Champion, 2016
  • Global Equality and Diversity awards (Finalist), 2017

Sarah McSharry, Head of Marketing

Sarah McSharry, Head of Marketing

Sarah has over 15 years of experience in marketing communications, within several different industries and organisational structures, and has achieved the Chartered Institute of Marketing qualification through to Postgraduate Diploma Level.  With a particular passion for copy writing, Sarah is skilled in the compilation and editing of all types of marketing materials and literature, delivering cutting edge copy to meet all kinds of briefs. 

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Hebba Haddad, Social Research Consultant

Hebba is a social research consultant with a PhD in psychology and over ten research experience in academia. She applies behavioural and social sciences to better understand the psychological and social dimensions of transport and the environment. Hebba is experienced in both qualitative and quantitative research techniques, often employing a mixed methods approach to data collection and analysis. Hebba has experience working on multi-disciplinary research projects, and values the connecting of research, policy and practice. 


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Nick Sanderson, Policy and Communications Consultant

Nick is a Policy and Public Affairs Consultant with over five years experience in the NGO sector. As a critical thinker, he works to research and develop public policy and build consensus among key stakeholders. Nick is skilled in campaigns, stakeholder engagement and policy communication. He played a critical role at the national walking and cycling charity, Sustrans, helping to transform London’s streets under two consecutive London Mayoralties.

Our associates

We work with a network of trusted associates who are highly-skilled experts in their field. This means we can offer a range of specialist communications and diversity services that are fully bespoke and tailored to your needs. Our associates include:

  • Employee communications and engagement specialists
  • Leadership development experts and executive coaches
  • Digital communications managers and SEO specialists
  • Web developers
  • Event organisers
  • Graphic designers, photographers and videographers


Our culture and ethos

As we're a new and niche consultancy, we've set our business up a little differently.

We're passionate about getting more women working in transport and this has informed our company culture. Research shows flexible working is key to attracting and retaining women. (And, let's be honest, most people value the opportunity to work flexibly). That's why we've put flexible and agile working at the heart of our business model. We operate a virtual agency, with flexible hours, locations and a truly agile ethos. We have an expert team of associates based across the UK and North America. Want to join us? Contact This email address is being protected from spambots. You need JavaScript enabled to view it..