Establishing Your Personal Brand

A workshop for leaders and aspiring leaders in the transport, infrastructure and construction industries

This two-hour interactive, online workshop has been designed to help attendees harness the skills to become a key influencer in their field.

Attendees will leave the workshop having achieved a clear picture of what a personal brand is, how to identify and market your personal brand, who you need to influence as part of your leadership role, key influencing techniques, as well as top tips and key take-away points.

What’s included in the workshop:

  • What is a personal brand, and why do you need one?
  • How to identify your personal brand
  • How to market your personal brand
  • Telling your story through networking, social media and other channels 
  • Polishing your elevator pitch
  • Who do you need to influence?
  • Influencing tactics
  • Top tips for women leaders
  • Key takeaway points